Finale WebsitesGuide
What your website should do on a phone
Most people will first see your business on a phone. Here is what to check, in a few minutes, on your own site.
Start with what a visitor wants
Someone looking for a local business on a phone usually wants one of three things: your phone number, your address and hours, or a way to ask for a price. If they cannot find one of those quickly, they go back and choose someone else.
So test it yourself. Open your site on your phone, hold it at arm's length, and see how long it takes to find your number and to tap it.
A short checklist
The number is at the top and tapping it starts a call. The address opens in a map. The hours are easy to find and correct. The text is large enough to read without zooming. Buttons are big enough to press with a thumb. Nothing runs off the edge of the screen.
If a page makes you pinch and scroll sideways, that page was built for a desktop screen and will lose people on a phone.
Speed matters more than decoration
Large photos and heavy effects slow a page down, and a slow page is one many people leave before it finishes loading. Photos should be sized for the screen they are shown on, and a page should show its main words before everything else has arrived.
What to do next
Write down what you found on your own site. If a few things are wrong, they are usually quick to fix. We build a demo of a new site first and show it free, so you can compare it with what you have now before you decide anything.